Dr.Fong-Yi Lai
賴鳳儀
Fong-Yi Lai
教授
Professor

專長 Summary of Skills

Service emotion,Sport Marketing and Management,Event Management,Culture and consumption

學歷 Education

  • 1.   
    School of Marketing and Management – Griffith University, Australia   Ph.D.   
  • 2.   
    University of Maryland at College Park, USA   MA   
  • 經歷 Experience

  • 1.   
    Research Project Co-Chair (Multilevel Analysis of Causes and Consequences Before Negative Leadership: Theory of Time Perspective (102-2410-H-020-005-SS3), Ministry of Science and Technology   2013/08-   2016/07
  • 2.   
    Moderator (Relationship between Active Event Tourists' Event Identification and Behavioral Intentions: Adjustment Effect of Destination Image, Participation Form, Information Search (103-2410-H-020-016-)   2014/08-   2015/07
  • 3.   
    Moderator of the research project (Effects of customer uncivilized behaviors on employee deviation behaviors and work-family conflicts: the adjustment effect of psychological contract violation (102-2410-H-020-018-), National Science Council   2013/08-   2014/07
  • 4.   
    Moderator of the research project (normally holding sports games in the destination event combination of sustainable strategy role (101-2410-H-020-018-), National Science Council   2012/08-   2013/07
  • 5.   
    Moderator of the research project (Effects of Sports Events on Destination Brand Equity: A Transient Study with ZMET (100-2410-H-020-014-), National Science Council   2011/08-   2012/07
  • 6.   
    Host of the project "School of International Business Employment in the 1998 Academic Year", Vocational Training Council   2009/08-   2010/07
  • 7.   
    Executive Editor, Direct Sales Management Review   2009-   2009
  • 8.   
    Moderator (Study on Transformation of Leadership and Service Display Behaviors from a Multi-level Perspective: Moderating Effects of Supervisor Humor and Employees' Emotional Ability (97-2410-H-020-002-))   2008/08-   2009/07
  • 9.   
    Co-Host “Hakka Community Image Commercial District Development Plan”, Hakka Committee   2006/01-   2006/12
  • 10.   
    Co-Host “Tropical Agricultural Expo Commissioned Project Management Vendor Project”, Pingtung County Government   2005/06-   2006/05
  • 在校時間 School time

    classTimeMondayTuesday WednesdayThursday FridaySaturday
    0.07:10-08:00
    1.08:10-09:00
    2.09:10-10:00
    3.10:15-11:05CM 103
    4.11:10-12:00
    C.12:00-13:30DineDineDineDineDineDine
    5.13:30-14:20CM 209CM 103
    6.14:30-15:20CM 209CM 103
    7.15:30-16:20CM 209CM 103
    8.16:30-17:20
    9.18:00-18:50
    10.18:55-19:45
    11.19:50-20:40
    12.20:45-21:35